Rai TV
Rai TV
future media for everyone
We will partner with Rai (Radiotelevisione Italiana) to conduct an educational workshop for the purpose of understanding the future of media. This workshop will be in collaboration with Rai New Media and Rai Net. We will envision the future of media and research cutting-edge trends in new media technology, user trends and media solutions.
The three main areas of our investigation will be:
1. Vision of the future
2. Content for mobile devices
3. An innovative format for web TV
Design Process →
Brief
In particular, we are interested in understanding the future of media and how people access and elaborate information and content on mobile devices. During the educational workshop, we will explore some of the following areas or similar areas to better understand new media trends, such as info-tourism, culture, and gastronomy; environmental sustainability; participatory journalism; and entertainment.
One of the key themes that we would like to explore as a strategic area of investigation concerns tourism, culture, and gastronomy. This is a vast area where technological innovation resonates with advanced user experiences. This would help inform us of new media trends, and could be a crucial area to understand the future of media and media consumption.
Another key area of investigation is understanding how media can provide content to better inform citizens about sustainability and how citizens can access this information, whether via a mobile device, online, or through broadcast programs.
Participatory journalism is clearly an area where the most innovative social practices resonate with online platforms and portable devices. New methods of participatory journalism and user-generated content publishing are also key areas of investigation.
Entertainment is an area where most technological experiments happen; this would certainly be an area that would be interesting to investigate.